Selling Option
The Traditional Sale — List It, Market It, Sell It for the Most
Put the home on the open market, let qualified buyers compete, and take the best offer. It is the slowest option on this list and it is usually the one that puts the most money in your pocket.
Is this right for you?
The honest fit
Best for
- Getting the highest price matters more to you than getting it over with
- Your home is in decent shape, or a little prep work would get it there
- You have some flexibility on timing — weeks, not days
- You want to see what the market will actually pay before you accept anything
Maybe not if…
- You need a certain closing date more than you need the last dollar — a cash offer buys that certainty
- You cannot have strangers walking through the house — showings are the whole method
- The home needs work you can't do and can't pay for out of proceeds
- You're behind on payments and the clock is the real problem — call me today instead
The process
How it works
- 01
We price it off closed sales, not off hope. I show you the comps and the math before you agree to a number.
- 02
We fix only what pays back. I'll tell you what to skip, and I mean it — most sellers spend money in the wrong places.
- 03
Professional photos, full MLS syndication, and real buyer outreach. The first ten days on market are the ones that matter most.
- 04
Showings and feedback. You get told what buyers actually said, including the parts you won't enjoy hearing.
- 05
Offers come in. I negotiate price, closing date, repairs, and who pays what — that last one moves more money than people expect.
- 06
Option period, inspection, appraisal, and financing. This is where deals wobble, and where having someone watching deadlines earns its keep.
- 07
We close. You get a net sheet up front so the number at the table is the number you were told.
The trade
What you get — and what to weigh
What you get
- The widest possible buyer pool, which is the only thing that actually creates competition
- Real market price discovery — you find out what it is worth instead of guessing
- Room to negotiate terms, not just price: closing date, leaseback, repairs, concessions
- A written net sheet before you list, so you know what you walk away with
- Someone reading the contract deadlines for you, because a missed deadline in Texas costs real money
The trade-offs (straight talk)
- It takes longer than every other option here — that is the trade
- You live through showings, and you keep the house ready
- You carry the mortgage, taxes, and insurance until it closes
- A financed buyer can fall through on appraisal or underwriting; we plan for it, we can't prevent it
- Prep, photos, and any repairs are real costs, even when they pay back
Typically qualifies
- • Almost any home — this is the default path, not a program with a qualification box
- • You need to be able to keep the home showable and let buyers in
- • You need enough equity to cover selling costs, or cash to cover the gap
“Every other option on this site trades away some of your price in exchange for speed, certainty, or convenience. That trade is sometimes absolutely worth making. But you can only judge it if somebody shows you the number you're giving up — so before you take a cash offer, I'll show you what a traditional sale would likely net you, side by side, in dollars. Then you pick. Nobody should sell a house without seeing both columns.”
- Homes sold
- 175+Homes sold
- In closed sales
- $54M+In closed sales
- Texas markets served
- 2Texas markets served
- Counties served today
- 6Counties served today
Career totals across two Texas markets — DFW, then Greater Houston.
I'll show you the real days-on-market and the list-to-sale price ratio for homes like yours in your own subdivision — not a citywide average that includes neighborhoods nothing like yours.
Questions, answered
Frequently asked questions
See what a traditional sale would net you
Tell me about your home.I'll put together the comps, a realistic price range, and a written net sheetso you can compare this against every other option with actual dollars instead of impressions.No obligation.
Not sure this is the right path? Let's figure it out together.
A quick, no-pressure conversation is all it takes.
Want to talk it through first? Pick a time.
Schedule time with AllenAllen Markel, REALTOR® · Texas Premier Realty · TREC #0658294